Overview
Client: Saga
Role: Brand Design
Context: Arts and Culture
Client: Saga
Role: Brand Design
Context: Arts and Culture
Developed in close collaboration with designer Mafalda Morais, the project focused on building a complete brand identity from the ground up. Moving beyond a traditional cookie shop, Saga was envisioned as a creative and cultural hub deeply connected to the arts. The goal was to translate this cultural essence into a distinctive identity, moving beyond the digital space into a physical context where people can meet and connect.